A beauty counter is a great idea, and it’s just the sort of thing that you might want to try.But, unfortunately, it has a downside.The beauty counter market has been on a tear for decades, and has already generated a billion dollars in sales and a $2 billion in annual sales in the US alone.According…
There are a number of things you need to do before you can launch a social media campaign that could cause a disaster for your business.It’s a very important question to ask yourself.What are your core business goals?Is there a direct line to your customer?Are you a brand or a person?Do you want to be…